The Cali Vibes music festival took place this past weekend in Long Beach’s Marina Green Park. The event featured artists such as Snoop Dogg, Jack Johnson, and Cypress Hill, among others. The festival’s organizer, Goldenvoice, is spearheading several sustainability initiatives aimed at reducing waste and lowering the event’s carbon footprint. The challenge, according to AEG’s VP of Sustainability, Erik Distler, is that most festivals are not eco-friendly. This is in part due to their energy consumption, waste generated on-site, and attendees’ travel.
Sustainability
To address this challenge, Goldenvoice adopted a…
