BRISBANE, Australia — KFC is cooking up a campaign with Australian artist Shannon “Nollsie” Noll that plays into two codes of football with a special menu item and a new “anthem,” fresh out the frier.
Noll, runner-up of the first season of Australian Idol in 2003, is the face and voice of an Australia-wide project with KFC, announced Wednesday (March 1).
First up, Noll and punk outfit DZ Deathrays have cut the collaborative track “Fried Night Footy,” which will soundtrack KFC advertising throughout the National Rugby League (NRL) and Australia Football League (AFL) seasons, kicking off Friday, March…