Nightlife is here to stay as the global pubs, bars, and nightclubs market is expected to grow by $31.46 billion by 2027.
Pubs and bars are largely driving the market growth as urban areas increase their population with white-collar workers who enjoy ending their day with friends over a pint.
Young people in urban areas are also driving the growth as they spend more time socializing in bars and pubs.
In 2023, the annual growth rate was 4.11% but is expected to increase to 5.09% by 2027.
One key trend is the rise in premium products. Many of today’s drinking market prefer to mix their own…