Gale Sparrow, the former executive who led MTV’s talent and artist relations team during the cable television channel’s golden years, died Sunday (March 31) following a battle with lung cancer. She was 74.
Born Jan. 20, 1950, Sparrow began her career in the music business at CBS/Epic Records in 1976.
Five years later, in 1981, she was recruited to join MTV’s startup team. MTV switched on in August of that year and started a revolution, one that facilitated a change in the way music was consumed, and how artists and labels presented their music.
Sparrow played her part in that sea change,…
