Billie Eilish may have just pioneered an incredibly effective social media growth tactic with one simple move on Instagram.
According to CrowdTangle, the 22-year-old pop star gained 7 million new followers in just a two-day span. The spike comes after Eilish added all 100-million-plus followers to her “Close Friends” Story, where she’s been posting cryptic teasers for her upcoming third studio album this week.
The data tracking company found that, between Wednesday (April 3) and Thursday (April 4), 3.17 million people pressed “Follow” on the “What Was I Made For?” singer’s account in order to join…
