YouTube Is Going All In For Coachella 2023: Interview w/ Matt McLernon (YouTube Artist Relations)

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Since its very first webcast in 2011, the Coachella live stream on YouTube has allowed people from all corners of the globe to connect with the 1000,000 fans in the audience each day to create a global event that extends far beyond the festival grounds.  In 2018, over 458,000 viewers tuned in live to watch Beyoncé’s breathtaking 105-minute set live from TVs, computers, phones, laptops, or whatever device they could get that would play…