In June of 2013, I attended a press conference in Chattahoochee Hills. Top brass from Belgium were in town to announce the U.S. state of Georgia would be Tomorrowland’s second home. Later that year, the first TomorrowWorld took place.
Many, myself included, considered year one a great success. Year two built on the strong foundation laid in 2013. Local businesses caught the TomorrowWorld wave, rolling out the red carpet to the thousands arriving in Georgia for three days of DJ sets. Then, in year three, a perfect storm of poor weather and financial mismanagement from Tomorrowland Belgium’s American partners, SFX…
