Google and Universal Music Group (UMG) are confirmed to be in talks regarding licensing issues surrounding “deepfake” artificial intelligence music.
According to The Financial Times, the conversation’s aim is to create a “partnership between the two companies in which ‘deepfakes’ can be shared with royalties returning to the record label.”
To create this deal, the two companies would need to licence artists’ voices and songs which would allow people to use them to legally…
