The Elovaters Are Building a New Name for Its Reggae-Influenced Sound

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The Elovaters are one of those bands who don’t neatly fit into any one genre of music, but instantly invoke comparisons to some of the most popular bands in touring right now. What genre exactly is Sublime, or Slightly Stoopid or Pepper or Stick Figure?

For most music fans, the simple answer would be that the Elovaters are a reggae music act, and that answer would not draw any protest from Jackson Wetherbee, frontman for the six-person group that is selling out clubs across North America. The West Coast leg of the band’s Endless Summer club tour has already sold more than 34,000 tickets with 13 dates on the West…