Billboard Partners With CJ ENM to Reinforce K-Pop’s Global Influence

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Billboard and Billboard Korea have joined forces with CJ ENM to expand the global influence of the K-pop industry.

The entertainment company behind KCON and MAMA AWARDS has inked a memorandum of understanding (MOU) with Billboard and Billboard Korea, ahead of the first Billboard Korea print issue mid-year. Harry H.K. Shin, Head of Music Entertainment at CJ ENM, sat down with Billboard President Mike Van and Billboard Korea CEO & Publisher Yuna Kim at CJ ENM’s Seoul office on Thursday (April 18) to discuss various strategic relationships to reinforce and expand the influence of K-pop around the world. Under the…