Kaskade is setting his sights on an even bigger presence across Asia.
The electronic music icon has signed a new strategic partnership with Pacific Music Group (PMG), giving the Hong Kong-based entertainment company management and regional strategy responsibilities across Asian markets.
Announced September 2, the exclusive partnership will see PMG oversee Kaskade’s brand partnerships, media relations and long-term market development throughout Asia, with a particular focus on Japan, Korea, Southeast Asia and Greater China.
For Kaskade, however, his relationship with Asia is nothing new.
