The past few years have been a rollercoaster for the festival industry. Rising production costs, cancellations, and shifting fan spending habits have made ticket sales harder to come by, and even established events have felt the squeeze. But while some festivals are pouring bigger budgets into paid ads chasing the same audiences, one company is proving there’s a better way to sell tickets, and it starts with the fans themselves.
Surge is an ambassador-driven marketing platform co-founded by 28 year old Alex Hilburn, built on one core idea: fans sell better than ads ever will, if you empower them…



![[Interview] DJ Raiden Speaks On His Musical Evolution, Bridging EDM x K-Pop, and Lost in Dreams](https://edmsupreme.com/wp-content/uploads/2026/08/unnamed-30-218x150.jpg)

![MERCE reinvents herself with phenomenal new single “My Guy’ [Video]](https://edmsupreme.com/wp-content/uploads/2026/08/IMG_3248-218x150.jpg)