Sports Illustrated is launching SI Beyond the Pitch, a first-ever multi-city event series staged across four World Cup host cities this summer. The premium ticketed experiences bring together world-class performers including Diplo, 50 Cent, The Chainsmokers, Nelly, and Gordo as the eyes of the world turn to the United States for soccer’s biggest tournament.
Marking the brand’s biggest move yet in live events, the series is produced in partnership with Medium Rare and Authentic Live. Each event surrounds notable World Cup matches, with globally recognized brand partners including Verizon, Marriott Bonvoy, BetMGM, BOSS,…
