Why Live Nation Is Pouring Hundreds of Millions Into Concerts

Live Nation already manages world-touring talent and promotes the biggest shows on the planet. It also controls the primary ticketing pipeline through Ticketmaster. For years, the only link in that live entertainment chain they did not uniformly own was the physical room where artists and fans actually met. Now, the entertainment giant is moving aggressively to close that gap. According to a report from Fast Company, Live Nation is deep into an extensive, long-term expansion to architect, construct, and own custom concert halls from the ground up. The project is backed by an estimated $800 million in venue capital…