Who needs Christmas tree ornaments when you’ve already got all the sparkle you need? Ariana Grande raises the question through her shimmering new Swarovski holiday musical campaign, which the iconic jewelry brand unveiled Tuesday (Oct. 27).
Soundtracked by a theatrical orchestral arrangement that switches back and forth between jazzy and classical styles, the minute-long video opens with the pop star in a white suit and top hat, outfitted with many silver gems and brooches. She then leads a group of similarly dapper-looking backup dancers in a routine on a grand staircase before the scene switches to…





