As part of BLACKPINK, JISOO is one of four. Now, the same goes for her latest campaign with fashion house Self-Portrait, in which she’s set to star as a quartet of “cinematic characters” in a series of short films, which Billboard can exclusively announce.
The campaign begins with JISOO — who in 2024 became the first musician to be the face of the London fashion house — in “The Enigma,” the first of the four videos. Shot in the style of an audition tape by Oliver Hadlee Pearch, it shows the performer modeling Self-Portrait’s faux leather skirt and checkered knit blazer, appearing bubbly and confident…
