Before Factory Town was booking the biggest brands, event companies and artists in the world, dominating Miami Music Week and Basel celebrations and staying busy year-round, it was a mattress factory in Hialeah where about 20 percent of the space was usable. Avra Jain, the Vagabond Group co-founder who bought it in 2021, kept the walls anyway. A new profile in The Real Deal breaks down how she turned that shell into a 180,000-square-foot venue that now anchors Miami’s biggest party weeks.
From restored motels to a mattress factory
Jain made her name in Miami restoring 1950s motels along Biscayne Boulevard in…





